Week-over-week paid acquisition efficiency
Preview — blended totals include the Premium bucket (Allied + Nursing + Premium).
This view reflects current measurable efficiency from connected spend and application data. Deeper funnel access unlocks placement-level optimization — not just cost per apply.
Comparing Mar 21, 2026 to Mar 14, 2026
Input metrics (top of funnel) — not end-state hiring outcomes.
Strategic note: Application efficiency can move week over week, but downstream hiring impact is not measurable here yet without submittal and placement data. Connecting ATS and downstream funnel stages extends optimization from media efficiency to placements, fill speed, and source-to-hire performance— the case for deeper data access and an extended pilot.
Funnel visibility: where measurement stops today
The product is designed to run the full path to placements.
Spend, clicks, and applies are the current week’s campaign report Total row (week ending Mar 21, 2026). Dashed stages are not live in this prototype; they represent the intended end-to-end scope once data is connected.
Unlocked with full funnel integration
Outcome metrics that become available with ATS and downstream data — enabling optimization toward placements, not just applications. Values below are intentionally withheld until data is connected.
Pending data connection. Calculated once submittal and placement data are connected.
Requires ATS + placement data
Requires downstream funnel stages from apply through hire.
Enables optimization toward hires, not just applies
Full funnel visibility unlocks speed-to-fill alongside media efficiency.
Requires full funnel visibility
Tie media and vendor performance to interviews and placements, not applications alone.
Available with downstream funnel integration
From media efficiency to hiring outcomes
Left: what we measure from today’s data. Right: the executive view that full funnel access unlocks (future state — not live).
- ✓Spend
- ✓Applications
- ✓Cost per Apply (by segment and blended)
- ✓Segment mix (Allied vs Nursing) and week-over-week shifts
Future-state metrics — require ATS / downstream connection (not shown live here).
- Screens
- Submittals
- Interviews
- Placements
- Cost per Placement
- Speed to Fill
- Source-to-Hire efficiency
Assistant
The chat assistant on the standard view uses the Allied + Nursing metrics (today’s production shape). Use that page to ask questions; this preview is for portfolio numbers with Premium only.